I wasn't planning on writing this. Actually, I was planning on staying behind the curtain, letting Suplex speak for itself. But then I realized—that's exactly what every other company does. And I'm trying to build something different here.
So here I am. No PR team, no ghostwriter, no marketing department polishing every word. Just me, typing at my desk, wondering how honest I should be.
Let's start here: I don't know if Suplex is right for you.
There. I said it. The thing you're never supposed to say in business. But it's true. If you're looking for a magic button that prints money without effort, this isn't it. If you want to spam 100,000 people with generic messages, please—I'm literally begging you—go somewhere else.
Suplex is for the person who believes that scale and sincerity aren't mutually exclusive. Who wants to reach more people without becoming a robot. Who's tired of choosing between "personal touch" and "actually getting things done."
Here's what I've learned building this thing: the best outreach doesn't feel like outreach at all. It feels like a conversation. Like one human being reaching out to another with something genuinely valuable to share.
That's why the AI in Suplex doesn't write generic templates. It researches. It reads company websites, understands what people actually do, and crafts messages that reference real things. Real things. Not "I saw your LinkedIn"—actual insights about their business.
I've been where you are. Staring at an empty pipeline, knowing I needed to reach out to people but dreading the grind of it. The research. The writing. The sending. The following up. It felt endless.
Suplex was born from that dread. From the desire to do meaningful outreach without sacrificing my sanity. From the belief that there had to be a middle ground between "hand-crafted artisanal emails" and "spray and pray."
Is it perfect? No. I push updates almost weekly. I read every piece of feedback. Some days I feel like I'm building a race car while it's already on the track. But that's the job, and I love it.
What I love more is hearing from people who use Suplex. The founder who landed their first enterprise client. The freelancer who finally stopped living project-to-project. The sales rep who actually started enjoying their job again.
Those stories keep me going.
If you decide to try Suplex, I want you to know something: you're not just a user to me. You're a partner in this experiment. I'm building this tool for you, with you, alongside you. Your feedback shapes what comes next.
Thank you for considering us. Really.